Make more money with your messaging.  

Automate and grow your business with strategic, story-driven conversion copy and messaging.

The internet is a noisy place, so it’s time to make sure your message is clear, consistent, and converts. 

If your copy can’t tell me why and how you are going to make my life better in a matter of seconds, you might lose me….and hundreds of other valuable leads. 

WORDS MATTER.

WORDS SELL.

Let’s make sure they’re working for you!

ADVENTURE SEEKER. BOY MOM. SNACK QUEEN. COPY EXPERT.

Hi, I’m Hailey.

Your Go-To Expert Copywriter.

I’m a Certified Conversion Copywriter, and I help coaches and course creators automate and grow their business with high-converting copy and messaging. And I’m on a mission to help YOU fuel higher profit and purpose by creating copy that sells.

My passion for writing goes far beyond just words on a page. It’s about creating copy that connects with your audience on a deep emotional level, tapping into their greatest fears and deepest desires and inspiring them to take action.

With a bachelor’s degree in Communication, a minor in Psychology, seven+ years of professional fundraising experience, and over two years focusing on conversion copywriting, I can translate your ideas into copy that captures your audience's attention and nurtures them effortlessly to a sale!

I am a wife and a mama to four little boys who inspire me to continue learning, growing, and increasing my skills to provide transformative results for entrepreneurs like you!

What my clients say.

Shift your MESSAGE to fuel higher profits!

Get your FREE Checklist + 15-Minute Training. You'll learn the key to making your message stand out so that your offer gets in front of the RIGHT people willing and able to pay!

Your business needs copy that works for you. 

The fact that you landed on this page, probably means you already realized your messaging matters. Chances are you want to have a successful, high-integrity business that allows you to reach your goals and provide transformative results for your clients. 

You likely want to perfect and streamline your messaging so that you can capture the attention of your audience and nurture them effortlessly to a sale — without having to hustle 24/7. 

I bet that you want your words to clearly communicate the massive value your offer will provide, motivating your clients to take that next step with you.

Well, I’m here to help you make more money with your WORDS, creating the impact and income you desire, so you can lean into what you love while building the business of your dreams. 

  • A done-for-you strategy and copywriting service that will combine your voice + brand story with messaging that sells so you can crush your goals with your next big launch or campaign.

    This is for you if…

    You’re looking to launch a new product or service.

    You need to change up an existing funnel that’s just not producing results.

    You don’t have the time to do the research, map out the plan, and do the copywriting because you have to focus on leading your team and preparing for launch week!

    This can include options like…

    ✔️ Sales funnel map strategy & consulting

    ✔️ Long-form sales page copy, email nurture, and sales sequences

    ✔️ Landing pages, and thank you pages

    ✔️ Lead magnet creation, landing page copy, social ad copy, and email nurture sequence

    >> Schedule your FREE Copy Consult to find the best option for you! <<

    **Investment Starting at $2,500**

  • A done-for-you, high-level, strategically thought-out wireframe and website copy that will work for you when you can’t.

    This is for you if...

    You’re looking for a strategic overhaul of your website and need copy that sounds like you AND converts.

    You’re launching a new website and need help honing in your messaging so that you can clearly communicate the massive value you give your clients.

    You don’t have time for all the things, and you're WAY too close to it, so you need some fresh eyes and brain space.

    This can include options like…

    ✔️ Conversion copy for your landing page and 5+ pages of your website

    ✔️ Website Wire-framing Suggestions

    ✔️ Strategy + Copy Coaching

    Your website should be a marketing machine that’s working for you 24/7 and converting leads to paying clients!

    If you’re ready to scale your business and get messaging that acts as your full time sales employee — let’s talk!

    >> Schedule your FREE Copy Clarity Call to find the best option for you! <<

    **Investment starting at $2,500**

  • Captivate and convert with powerful email and content marketing sales funnels so that your messaging can work for you, when you can’t!

    Imagine not having to worry about where your next client was coming from, or waking up to an inbox full of clients begging to work with you?

    You might be thinking, that can’t be my reality. Wrong. It can!

    The truth is, it takes consumers multiple times of seeing your information before they’re ready to make a major purchase.

    That’s where your email marketing and sales funnels make ALL the difference!

    If you take the time to get this right, you can truly harness the potential of your messaging to increase your conversions and keep a steady stream of customers flocking to your door!

    This is for you if…

    You’re not actively building your email list with your IDEAL audience

    You have no lead magnet or sales funnel in place to nurture your potential clients

    You don’t have a welcome email sequence to captivate your audience when they get on your list

    You feel like you’re only sending out an email when you want to sell something, and it doesn’t convert.

    Your open rates are not consistently reaching above 18%

    You know you have so much value to provide but don’t have the time or space to fit this into your already jam-packed schedule

    This can include options like…

    ✔️ Welcome Email Series

    ✔️ Lead Magnet & Opt-in Series

    ✔️ A Full Sales Funnel Package - Articles, Blogs, Opt-In, Sales Page, and Sales email sequence

    ✔️ Weekly nurture email campaigns (available with retainer packages)

    ✔️ Weekly blogs and articles to help increase your organic traffic AND so your audience will look to you as the expert in your field

    Are you ready to get back your valuable time working on the things you love in your business? Are you ready to have an expert take messaging off your to-do list?

    I’m here for you — weekly, monthly, one-time, whatever works best for you! I’ll make sure you get high-converting, story-driven copy that sounds like you and speaks directly to your dream client!

    >> Schedule your FREE Copy Consult to find the best option for you! <<

    **Investment begins at $1500**

  • Get More Clients + Transform Your Copy into a 24/7 Sales Machine with a Copy Audit!

    If you’re not ready to hand over your messaging but know a few simple tweaks in your copy could transform your success, a Copy Audit may be exactly what you need!


    Give me ONE hour of your time, a few pieces of your most crucial copy, and we’ll go through it together so you can…

    ✔️ Identify areas that may be unclear or confusing, and refine the message to make it clear and compelling

    ✔️ Find roadblocks or barriers preventing your clients from saying YES

    ✔️ Streamline your content strategy and writing process to save time in the long run

    ✔️ Ensure your voice is consistent with your brand and infuses enough YOU to make your competition a non-issue


    Here’s how it works!

    Schedule a 60-Minute Audit! Send me your top THREE pieces of copy you want to be reviewed prior to our meeting.

    And, after just ONE hour together, you’ll leave with a customized action plan to help you implement the recommended changes to engage your audience better and drive more conversions!

    Don’t let your message hold you back any longer.

    Schedule your Copy Audit today!

    **Investment begins at $497**

The Copy Shift Process

01. Strategically research and review your brand, clients, and competitors.

02. Hone in on your ideal client so that your message speaks to their greatest fears and deepest desires.

03. Ignite inspiration and drive action with your words.

04. Fuel higher profit, purpose, and impact.

05. Transform the lives of your clients through sharing your story.

From the Blog

Five Secrets to Writing a High-Converting Sales Page

Let’s Talk