For the coach ready for more sales without more sales calls.

"Lead Magnet Conversion System" cover with hands typing on a laptop and a notebook with a pen on a desk, labeled "The Copy Shift."

The done-for-you email sequence your subscribers can’t resist.

Turn your list into loyal customers with my proven 7-email lead magnet conversion system sequence! ($147 value, yours FREE for a limited time!)

You have an amazing offer. Now it’s time to fill those seats.

Sound familiar?

"I know my offer is great, but why aren't more of my subscribers converting into paying clients?"

"I don’t have time for more sales calls, but I need a strategy to convert my email list into revenue without having to constantly pitch."

"I've invested time and money into building funnels, but the results are hit or miss. What can I do to get consistent conversions?"

"How do I market my offer in a way that feels authentic and aligned with my brand values, without sounding salesy?"

"I know I need to automate my email marketing, but I’m overwhelmed with the process and unsure what’s going to drive the most impact."

If you're nodding along, you're in good company.

Even the most experienced coaches and course creators can struggle with this part.

Here's the truth: You’ve already created a powerful offer. The next step is ensuring that your email strategy nurtures your subscribers, builds trust, and converts — without adding more to your plate.

“As a fractional CMO, my role includes helping clients get further, faster. This includes engaging the right resources with specialized skills — Hailey was the person responsible for a rebranding website project. I appreciate her methodology and approach, and her writing was spot-on. Without hesitancy, I would hire Hailey again!” — Tracy Steeno, Chief Marketing Officer

Portrait of a woman with blonde hair and a black top, smiling.

 “I felt like we were banging our heads against a brick wall, trying to solve the problem. It was utterly frustrating. You took time to get to know us and our products and clarify our offers. 

You helped me think about the micro offers that go with the big offer — how to encourage people to sign up and pay in full for the service instead of choosing the payment plan. It unified our language while encouraging our individuality. I'm most impressed by the continuity of thought and clear expression of how we can meet the needs of our clients. I go back to my website all the time to pull copy that I can use in my other projects because it's so clear. Thank you, Hailey!” — Jayne Reynolds, Sycamore & Sage Nutrition

Woman with short dark hair smiling outdoors wearing a blue cardigan and white top.

Imagine finally having a campaign that…

  • Converts subscribers into paying clients without the need for constant pitching or sales calls.

  • Reflects your voice and values, engaging your audience without feeling pushy or salesy.

  • Boosts revenue on autopilot, nurturing leads and building trust while you focus on serving your clients.

  • Delivers predictable, consistent results so you’re no longer guessing if your funnel will perform.

  • Simplifies your sales process by turning warm leads into eager buyers, freeing up more of your time.

Your community, online course, or program has the power to change lives.

But to make that impact, it needs to consistently reach the right people. With a strategic, evergreen email sequence in place, you can transform your sales process into a seamless, automated system that works behind the scenes to fill your programs with ease.

Remember, you've already done the hardest part – creating a lead magnet and an offer that delivers real value.

Now you need the right WORDS to sell it.

And that’s exactly what you’ll find inside this 7-Email Sequence Template!

(Did I mention this normally costs $147…and you get it for FREE?)

If you’re still scrolling, you might be wondering who I am and if this is really for you.

A woman with long blonde hair sitting cross-legged on a rug in a living room, wearing a green t-shirt and jeans. In the background, there is a dining table with chairs and a large window.

I’m Hailey.

Your Go-To Expert Copywriter. 

From a non-profit development director and major gift fundraiser to a conversion copywriter, I understand what it takes to inspire action. In 2020 (like many others), I was faced with a decision to stay down the path I was on, working 9-5, missing out on time with my family, and not seeing the growth I knew I was capable of OR I could hone the skills that I knew I was good at, and go for it. 

Fast forward to now, I was able to quit my 9-5 and start my own copywriting business, so I can help fuel higher profits and purpose for mission-driven entrepreneurs like YOU!

The services and courses you offer have the ability to help you bring in more income, endless revenue streams, flocks of new leads, and a business that finally gives you the time and financial freedom you’re dreaming of.

You just need the right messaging and strategy behind your offer so that it resonates with your dream client and it SELLS. 

And, I’m here to help you with that!

So there you have it, my story in a nutshell. I hope it inspires you to pursue your passions, take risks, and create a fulfilling and meaningful life. 

Let's connect and make your messaging work for you!