You’ve seen the press. The awards. The picture-perfect highlight reels. But what if none of that is what actually builds a sustainable business?

In this honest and energizing episode, I sit down with TEDx speaker, coach, and Big Goal Energy founder Bri Seeley to talk about what really moves the needle—and why the simplest, most boring tasks are often the ones that generate the most results.

Bri shares how she went from a high-profile fashion career (hello, Grammys and celebrity placements) to walking away from it all, redefining success, and building a business that actually supports her life.

If you’re tired of chasing shiny strategies and want a business that works (and feels good)? This episode is your permission slip to stop overworking, start realigning, and trust the boring things that actually build momentum.

Stop Teaching More. Start Speaking to What Your Client Is Already Thinking.

You’re showing up. You’re creating content. You’re getting comments like, “This was so helpful!” or “I love your videos!” But when it comes time to drop the link to your offer or invite someone into your program…
Crickets.

If you’ve been wondering what’s going wrong, this solo episode breaks it down.

Because the issue isn’t that you’re not giving enough value. It’s not that you need more followers. And it’s definitely not that your offer isn’t worth it.

It’s that your messaging is focused on what you want to say—rather than what your audience actually needs to hear to move.

Let’s fix that.

Want More Sales? Start by Saying What Your Clients Are Already Thinking.

You’ve probably heard this advice a million times: “Use the words your ideal clients use.”
And sure—it sounds smart. But what if you’re just getting started with a new offer?
Or shifting into a scalable model, like a group program or membership?
Or you don’t have dozens of testimonials or hundreds of data points (yet)?

Friend, you’re not stuck.
In this episode, I’ll show you exactly how to find and use your ideal client’s language—even if you’re starting small.

Because when you use the words your audience already trusts, you don’t just sound relatable.
You sound like the solution they’ve been searching for.

Make Your Emails Feel More Like Coaching — and Still Drive Sales

Let’s be real: most people either sound like a teacher giving a lecture… or a sales robot pushing a product. And if you’ve ever felt awkward about hitting “send” on a sales email, you are not alone.

In this solo episode, I’m breaking down how to write emails that actually sell—without sounding pushy, over-polished, or like someone you’re not. Because the truth is, it’s not the selling that feels off. It’s the way we’ve been taught to show up in the inbox.

I’ll walk you through a messaging shift that makes your emails feel more like coaching: grounded, honest, and full of connection—not pressure.

This space is not just about business, marketing, or entrepreneurship. It’s about you.

The real you. The version of you who’s chasing big things, building something meaningful, showing up for your family, and trying to do it all in a way that feels aligned.

And speaking from personal experience (running two businesses, raising four little boys, and all the things that come with it), I know it’s not always easy.

That’s why having a place to land and people who get it makes all the difference.